Which is worse? Bad search or being stuck in traffic?
In a Xerox UK study, the participants were asked the following: and the results were:In a Xerox UK study, the participants were asked the following…and the results were:
Xerox UK study: July 2009 https://www.conceptsearching.com/blog/
Is this because search engines don’t perform well in regards to finding what searchers are looking for or is it that searchers don’t understand how to search correctly? Do search engines force searchers to search ‘their’ way through the interface and do not consider the searcher in the process? Is it the fault of the technology, the person, or both?
What do you think?