Patient Portal Delivering Search Accuracy, Enhanced Care, Empowerment and Education

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Patient Portal Delivering Search Accuracy, Enhanced Care, Empowerment and Education

Increased Customer Loyalty – Targeted Information Portal at US Cancer Center

This leading cancer center created an online patient portal, to further increase patient care. 60,000 patients and care givers needed information most relevant to their specific health situations, and that content had to be accurate, medically sound, and secure.

To achieve this, the organization deployed the conceptClassifier platform and conceptTaxonomyManager, to support a patient portal, delivering highly specific and relevant information to patients.

Within weeks of going live, the client retention rate on the portal had increased from 63% to 80%, and within a year to over 90%.

With more than 60,000 current users, the patient portal has seen significant growth, and of the new patients that come to the center, 100% register for a patient portal account. All developments and enhancements are about improving the patient experience.

This solution created a metadata environment that retrieves intelligent content in the context of the customer.

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