Increased Customer Satisfaction – Delivering Precise Search on Customer-facing Website

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Increased Customer Satisfaction – Delivering Precise Search on Customer-facing Website

Accurate, Verified, Intelligent Content in Context Delivered by Global IT Research Firm

This premier provider of market intelligence and advisory services for the information technology market needed to deliver qualitative, verified content in context for its 1,100 analysts and clients.

The conceptClassifier platform was deployed to build a metadata environment for all research and published information for both its analyst and client portals.

The ability to now identify intelligent content in context ensures accurate and relevant information is retrieved at the point of need.

Only six months after the deployment of this metadata technology framework, client satisfaction increased from 62% to over 80%.

This solution demonstrates how search effectiveness improves productivity, customer satisfaction, and return on investment within the digital workplace.

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